If you have an online business, you have most likely heard
of SEO, PPC, or Social Media marketing by now. While PPC advertising is pretty
straightforward, SEO can prove to be rather tricky for many and nearly
impossible for others. While the goal of this article is not to make you an SEO
expert, we do want to give you a few simple tips that you can use to generate
traffic and increase rankings to your blog or website. If you don’t have a
decent website, you may want to enlist the help of a St Louis Web Design company prior to
marketing your site.
#1 Blog Commenting- Blog commenting can be used to create a
divers and natural link profile for ranking purposes, however it has a far more
effective use. A few years ago blog commenting proved to be a great way to get
relevant and helpful links, then they made most of them no-follow and Google
caught on implementing and algorithm update. Fast forward to 2013 and blog
commenting is still effective, but not for rankings. To use this strategy, find
a few blogs that get a good deal of traffic and interaction that are related to
your subject, service, or product. Become an active commenter and provide
comments that add value to the post. This method works well to boost referral
traffic to your website.
#2 Guest Posting- This method is a hybrid link building strategy.
You can get great back links that pass on a ton of authority to you website by
posting on high quality sites. You will also get referral traffic from your
post if it is of high quality and informative. Guest posting is a great method
of link building and you should be using it if you are not already.
#3 Local Directories- If you are targeting a local keyword
such as “St
Louis SEO” then submitting your site to local directories is a great way to
build quality local citations and it offers a decent amount of traffic as well.
There you have it folks, I have just given you three very
simple yet effective methods that you can use to build links, traffic, and
boost the keyword rankings of your website. You can find even more great tips
on our blog.
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